PRINT ADVERTISING

Yes, online is most definitely one of the most important way to reach your customers and supporters BUT Print Advertising will never go away. Print advertising can be anything from magazine ads and articles to brochures, direct mailing and fliers. You have special sections to full-fill when thinking about what will go out; your headline,…

PR and WoRD of MouTh

Public Relations; the practice of managing the spread of information between an individual or an organization and the public. Networking and knowing who needs to know who is the name of the game. Talk, Talk, Talk. Share, connect, recruit, promote. Ever had a conversation with someone and be thinking to yourself, “He/she should really know____”…

EVENTS and TRADE SHOWS

Not only can we create an event for you but we have the know-how of how to incorporate that event into your marketing program. Events serve many purposes in business in marketing but the common theme is that they make an experience special and memorable (see…BRANDING!). The fact that you need to be creative and…

RICH MEDIA CONTENT

Radio and Television, or should I say YouTube and Video uploads are expensive and time consuming. Yes, you can record something on your Iphone. Quality? Able to sync with the appropriate programs? Does is show that you are committed to your BRAND? not really. You want to use multiple media outlets whenever you can, maximizing…

PROMOTION

Swan Paradiso has many connections and networks in the Entertainment Industry. Knowing where your market is and who is looking for you is what we do. Promoting  you through print, articles, finding venues for a performance, connecting you with record labels, stores etc. So many ways to promote you, your business and your art.

Web, Social Media and SEO

Ok..we all know that we cruz Facebook and maybe Twitter but did you know that there are certain times of the day that people are on those sites most? Did you know that there are ways that you can post to MANY accounts at the same time? It takes time to get known on the…

BRANDING

Wether you are a large business or a musician, people remember you because of the BRAND you portray. You can have a great website, have great fliers and graphics and even put sell in high numbers BUT you will slowly be forgotten unless you take the time to BRAND yourself. A BRAND is something creative…

MARKETING STRATEGY

We will start with understanding your vision. This is not OUR dream but yours. All businesses need a strategy. Over the years we have worked with 100’s of clients that come to us lost. They say they have built something, have succeeded so far but are at a stand still. What now they say? Its…